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app.athenahq.ai/pitch-workspace/setup

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Purpose

The Pitch Setup page provides a read-only overview of a specific pitch’s configuration. It allows agency users to quickly review the foundational details of a pitch, including the core company information, the brand identifiers used for detection, the tracked competitors, and the specific prompts being analyzed. This page serves as a reference point to verify that a pitch was set up correctly before diving into the actual performance reports. It sits in the Pitch Workspace workflow as a diagnostic and review step, ensuring that the AI has the right parameters (like alternate brand names and competitor URLs) to measure share of voice accurately.

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What’s on the page

Basic Information This section displays the core details about the pitch and the target company. It includes the Company Name, Company URL, a Description, the date it was Created, and its current processing Status. Identifiers This panel lists the names and keywords used to identify the target company and its competitors in AI responses. It displays color-coded badges for your company (indigo) and each tracked competitor (neutral) so you can verify that all alternate brand names or product lines are being actively tracked. Competitors This section lists all the competitors being tracked in this specific pitch. It includes the competitor’s name and their primary website URL. Prompts This section shows the exact questions and prompts used to analyze competitor mentions. Each prompt includes a badge indicating its intent category (e.g., Discovery, High Intent).

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What you can do here

  • Toggle Basic Information section: Click the title to expand or collapse the Basic Information panel (open by default).
  • Toggle Identifiers section: Click the title to expand or collapse the Identifiers panel (open by default).
  • Toggle Competitors section: Click the title to expand or collapse the Competitors panel (open by default).
  • Toggle Prompts section: Click the title to expand or collapse the Prompts panel (open by default).
  • Company URL link: Click the external link icon next to the company URL to open the company’s website in a new browser tab.
  • Competitor website link: Click the external link icon next to a competitor’s URL to open their website in a new browser tab.

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Data shown

The data reflects the currently selected pitch from your Pitch Workspace context. It pulls the underlying pitch record and its associated attributes, tracked competitors, configured prompts, and identifying keywords. The displayed information automatically refetches every 30 seconds while you are viewing the page to ensure you are seeing up-to-date status information.

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Common workflows

Reviewing a pitch’s configuration
  1. Open the Pitch Setup page to view the active pitch.
  2. Expand the Basic Information panel to verify the company description and check if the pitch processing status is complete.
  3. Check the Identifiers panel to ensure all alternate brand names or product names are listed so mentions are detected accurately.
  4. Expand the Prompts panel to review the exact questions being asked of the AI models and verify their assigned intent types.

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Empty, loading, and error states

  • Loading: The page renders completely blank (nothing shows on screen) while the initial pitch data is being fetched.
  • Empty: If no pitch is selected, a centered “No pitch selected” message appears. Within the populated sections:
    • “No identifiers” shows if the company has no configured keywords.
    • “No competitors configured yet” appears if no competitors were added.
    • “No prompts configured yet” appears if no prompts exist for the pitch.
  • Error: There is no explicit error screen for this specific view. If a fetch fails and returns no data, it leaves the view empty and will likely just display the “No pitch selected” empty state.
  • Linked from: This page is accessed from the Pitch Workspace navigation (via the sidebar dropdown or nav item) or from other Pitch Workspace pages via the layout tabs.
  • Links to: The external link icons on the page take you to the configured company URL or competitor URLs in a new browser tab.

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Common support questions

  • Why is my screen blank when I first load the page? The page currently doesn’t show a loading spinner, so it appears completely blank for a moment while fetching your pitch data.
  • How do I edit these prompts or competitors? This Pitch Setup page is strictly read-only for reviewing your configuration. You cannot edit the basic info, identifiers, competitors, or prompts directly from this screen.
  • Why is a competitor missing from the Identifiers list? If a competitor was configured but has no identifiers (or only empty/blank ones), they are completely excluded from the Identifiers list on this page.
  • What do the colors on the prompt badges mean? The badge colors indicate the prompt type: “Discovery” prompts are purple, “High Intent” prompts are indigo, and any other types appear in a neutral gray.